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Displaying ISBN 978-3-642-38063-1

Book Cover Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing
Authors:Giovanni Vecchiato
PublisherSpringer Berlin Heidelberg
DOI10.1007/978-3-642-38064-8
Copyright2013
ISBN(Online)978-3-642-38064-8
ISBN(Print)978-3-642-38063-1
Online Versionhttp://www.springerlink.com/openurl.asp?id=doi:10.1007/978-3-642-38064-8

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