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Marketing, Technology and Customer Commitment in the New Economy

Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference

© 2015

Hard cover - Print (ISBN: 978-3-319-11778-2)

Electronic (ISBN: 978-3-319-11779-9)

Soft cover - Print (ISBN: 978-3-319-38572-3)

View this book on SpringerLink

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