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Online Brand Communities

Using the Social Web for Branding and Marketing

© 2016

Hard cover - Print (ISBN: 978-3-319-24824-0)

Electronic (ISBN: 978-3-319-24826-4)

Soft cover - Print (ISBN: 978-3-319-79684-0)

View this book on SpringerLink

Download Product Archive File - 978-3-319-24826-4 Download product archive files for 978-3-319-24826-4