Extra Materials Archive

Book cover

Advances in Advertising Research (Vol. VII)

Bridging the Gap between Advertising Academia and Practice

© 2017

Hard cover - Print (ISBN: 978-3-658-15219-2)

Soft cover - Print (ISBN: 978-3-658-21514-9)

Electronic (ISBN: 978-3-658-15220-8)

View this book on SpringerLink