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The Preference-Driven Lead User Method for New Product Development

A Comprehensive Way to Stimulate Innovations with Internal and External Sources

© 2017

Soft cover - Print (ISBN: 978-3-658-17262-6)

Electronic (ISBN: 978-3-658-17263-3)

View this book on SpringerLink

Download Product Archive File - 978-3-658-17263-3 Download product archive files for 978-3-658-17263-3