Extra Materials Archive

Book cover

The Power of Communicating the Family Firm Status

The Positive Effect of Family Firms as a Brand on Consumer Buying Behavior and Consumer Happiness

© 2018

Soft cover - Print (ISBN: 978-3-658-19698-1)

Electronic (ISBN: 978-3-658-19699-8)

View this book on SpringerLink

Extra Materials File 978-3-658-19699-8